Millennials Cause A Social Media Revolution
By Danie Zolezzi
"I can't believe he liked her picture!" I hear this exact phrase and the like ushered regularly. Young adults and teenagers are obsessed with all things social media. People have especially begun to normalize the act of "stalking." Why do we find no issue with digging into people's lives and discovering any and every piece of information we can? Simply put: because we can.
As a typical millennial, I too am immersed in all thing media and social networks. Finding out every possible detail about someone before even meeting him or her is a common ritual. Today if a piece of information is put out into the world, we feel completely within our right to go out and retrieve it. As consumers, if we are practicing this type of behavior, is it possible that other entities are doing the same with us being their target?
The truth is they are. Companies are interested in their customers; therefore, they are keeping track of them via social network. Social media is changing the way people handle their business and successful companies have realized this. Many corporations have done a splendid job taking on this task, but many have yet to hit their mark.
Many businesses will decide to outsource this type of work to a social media agency. Yahoo Finance recently released an article to offer some advice to aide in these types of issues. One of the tips in the article, titled, "fishbat, a Leading Internet Marketing Company, Shares 5 Basic SEO Tips" is "utilize social media."
Why is it that despite an organization's successes, the public will ultimately always remember their failures? BuzzFeed took the liberty of publishing an entire article about social media mishaps, titled, "19 Companies That Made Huge Social Media Fails." In many of these instances, the mistake could have been completely avoided if the company if the posts that were scheduled automatically had been shut off and someone was actually monitoring them. Remember to think about whom might be "Google-ing" your name next time your friend suggests you stalk her ex-boyfriend's Instagram.
As a typical millennial, I too am immersed in all thing media and social networks. Finding out every possible detail about someone before even meeting him or her is a common ritual. Today if a piece of information is put out into the world, we feel completely within our right to go out and retrieve it. As consumers, if we are practicing this type of behavior, is it possible that other entities are doing the same with us being their target?
The truth is they are. Companies are interested in their customers; therefore, they are keeping track of them via social network. Social media is changing the way people handle their business and successful companies have realized this. Many corporations have done a splendid job taking on this task, but many have yet to hit their mark.
Many businesses will decide to outsource this type of work to a social media agency. Yahoo Finance recently released an article to offer some advice to aide in these types of issues. One of the tips in the article, titled, "fishbat, a Leading Internet Marketing Company, Shares 5 Basic SEO Tips" is "utilize social media."
Why is it that despite an organization's successes, the public will ultimately always remember their failures? BuzzFeed took the liberty of publishing an entire article about social media mishaps, titled, "19 Companies That Made Huge Social Media Fails." In many of these instances, the mistake could have been completely avoided if the company if the posts that were scheduled automatically had been shut off and someone was actually monitoring them. Remember to think about whom might be "Google-ing" your name next time your friend suggests you stalk her ex-boyfriend's Instagram.
About the Author:
For details about social media, and how it can be utilized for marketing, consult fishbat now.